Having evolved substantially since its foundation in 2001, Midland Group today employs over 1200 people in more than 17 countries throughout its eight divisions – MiDCOM, Pearl Dairy, Rainbow International, Venus Farms, Course View Towers, Forex and Hauliers. These divisions serve a diverse range of global customers including governments and their agencies, companies, whole-sellers, small and medium sector enterprises, and consumers in a variety of sectors around the world. Over the years Midland has established an extensive distribution channel around middle-east and Africa. A deep understanding of these markets, their products and services, combined with strong customer relationships, enables Midland to apply its leading-edge technologies and deliver quality and reliable products and services.
The Group is managed by a lean corporate center which sets the strategic direction and ensures efficient working throughout the hierarchy. It continuously seeks opportunities to improve information flow, speed up decision-making and leverage the Group’s scale. It also ensures and promotes a culture of responsibility and accountability.